Just F*$King Survive II. The 2020 Pandemic update
We have been planning for doomsday since 2017 Because IROKO was always in survival mode, we have, over time, developed organisational muscle and a bunker mentality when dealing with dire situations. Doomsday = IROKO running out of money. Back in 2017, we even called our annual budgeting the ‘Doomsday Budget’.