It’s snowing in Lagos.

So I write this from a place of annoyance. So if you are looking for something uplifting, please ignore this post.
Starting a company is one of the hardest things one can do. Starting a consumer internet company in Nigeria is even more difficult. The vast majority of consumer internet companies die. Of the millions of companies started every year globally, 0.07% are venture funded. Of those, 75% fail
At a startup, cash is either an important thing or the only thing that matters — Peter Thiel — Zero to One.
Organisational design.
The largest and still unfinished project I have worked on in 2015 has been organising iROKO. It hasn’t been easy. It’s been an absolute pain. It’s more difficult across 3 offices. But it was desperately necessary and urgently required for our very survival.
So when I see bystanders celebrate the bold and courageous decisions by founders to make expense and team adjustments required to correct a fragile startup, it literally enrages me. People think it’s ea...

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